Originally from the lovely island of Crete, Despina studied marketing and digital and political communications in Greece and the UK. She started her career as a marketing analyst, before going on to work at the telecommunications sector as a product manager, responsible for market research and new product research and development. A digital enthusiast and a design lover, she swiftly moved to advertising, where for the past 10 years she had an amazing time working with creative people to launch digital and 360 projects and helping well known brands such as L’Oreal, Germanos, Cosmote, Coca-Cola, Reckitt Benckiser, FAGE Dairy and more, grow and expand. Working at Ogilvy One Athens, first as an account manager, then as an account director and group account director, she then became business unit director at Bold Ogilvy & Mather, leading a series of digital transformation projects and large campaigns for the likes of IKEA, Nestle, Estee Lauder and many more, before coming to Interweave to take up the exciting role of our general manager.
Despina believes that all communication must create an impact on society by raising awareness on important issues, shifting stereotypes and cultivating mindsets and infuses this belief in all projects she tackles.
When not marveling on everything design, she watches fashion shows, reads about fashion shows, chats about fashion shows and pins fashion show images. She follows the temperature trends all around the globe to plan trips, getaways and holidays to wherever there is summer warmth, and, occasionally, sails.
"Success isn't about how much money you make , it's about the difference you make in people's life."