The relationship between the two nations is a collective effort, one that has been built by many years of cooperation. Thus, the first phase of our campaign kicked off with first-hand accounts of people-to-people power from individuals who returned from, but maintain ties with the United States. They were told through 6 unstructured interviews focusing on the sectors of: business & entrepreneurship, science, education, technology & innovation, culture & the arts. In the background, we unfolded a symbolic representation of this narrative by collaborating with different artists who listened to the stories and depicted them in one big collective work: a single composition that everyone could add to, creating a unified piece, the story of our friendship.

Just as this international relationship was founded on centuries of collaboration, we expanded the scope of our campaign by building upon its first phase. The next stories added sports, social entrepreneurship and civic engagement to the above sectors; the next overarching theme moved from our shared past to our common future, our joint desire to benefit our fellow humans and build a better world through learning, contact, cooperation, and mutual support.

What does it take to make a dream come true? Seeing the path takes vision, paving the way demands persistence and perseverance, and making it happen is a team effort. These are the shared values that connect our two peoples, the engine of change that builds the future. We illustrated this by bringing together people from different fields – businessmen, teachers, artists, scientists and academics, lovers of innovation – whose common denominator is the contact with the USA, either as a real experience or as a source of inspiration. True stories are told about the importance of believing in oneself, of daring and choosing a path “together” in order to turn dreams into reality.